Top 3 Most Affordable Natural Beauty Brands (That Actually Work)

Going natural with your beauty routine doesn’t have to mean spending a fortune. In fact, some of the best clean, plant-based products are also super budget-friendly—if you know where to look. Here are the top 3 most affordable natural beauty brands that combine safe ingredients, everyday effectiveness, and wallet-friendly prices.

1. Burt’s Bees

A pioneer in natural beauty, Burt’s Bees offers a wide range of products made with over 95% natural origin ingredients, from lip balms and tinted moisturizers to blush and foundation. Their iconic beeswax lip balm starts at just a few dollars, and their makeup line is equally affordable and gentle on the skin. Plus, they’re Leaping Bunny certified cruelty-free and easy to find at most drugstores and supermarkets.

💰 My best pick: Tinted Lip Balm Stick (3 pack) – $12.99
🌱 Why we love it: Natural ingredients, soft texture, and a sheer pop of color.

2. e.l.f. Cosmetics (Clean Line)

You might know e.l.f. for its low prices, but their Clean Beauty collection is a hidden gem. With formulas free of parabens, phthalates, and sulfates, e.l.f. delivers minimalist, vegan makeup at unbeatable prices. While not every product is 100% natural, their clean line focuses on skin-safe, plant-based formulas with sustainable packaging option

💰 My best pick: Lash 'N Roll Mascara – $6
🌱 Why we love it: Affordable, accessible, and genuinely clean.

3. Pacifica Beauty

Pacifica blends fun, natural ingredients with vibrant packaging and 100% vegan, cruelty-free products. They’re known for using plant-powered actives, essential oils, and mineral pigments across their skincare and makeup lines. With most products under $20, it’s easy to experiment without breaking the bank.

💰 Best pick: Pacifica Ultra CC Cream Radiant Foundation SPF 17 – $17.99
🌱 Why we love it: Lightweight feel, buildable coverage, and skin-loving botanicals.